Industries:

Public Relations for Travel, Tourism and Economic Development Clients

The landscape for tourism and destination PR has dramatically transformed in just a few short years. Attractions and destinations must find creative, aggressive ways to reach prospective visitors. It's about crafting a killer value proposition that sets your destination apart while offering a compelling motivator to action within specified time windows.

Economic development has seen similar challenges. Tough competition among municipalities has become fierce. This, coupled with more aggressive demands on the part of site selection consultants and their clients, has stretched the resources of economic development agencies to new levels of tension. Budgets for incentives are shrinking, and the political will to be more aggressive in this regard is limited.

Cathey Communications starts with research to discover the powerful motivators that connect your unique selling proposition to the prospects most likely to embrace them. Then, we develop a comprehensive outreach program that delivers these messages to your prospects. And, we can do it more cost effectively than relying on traditional advertising.