About
Contact

(865) 386-6118

Robert at Cathey dot co

Public Relations Services:

Communications Strategy

Your business strategy must lead the development of your communications strategy. To accomplish this, your public relations counselor must understand both.

Robert Cathey personally leads the development of communications planning for all clients. He earned an MBA in marketing from the University of Tennessee and brings more than 20 years of public relations and corporate communications client work to each engagement. 

 

Message Development

Each audience with which we interact has unique needs for information and conversation with your brand. The message development process uses in-depth media and customer research to discover the critical elements that each message must contain to resonate with our audiences. 

 

Marketing Plans

A brilliant communications strategy is only as good as the marketing plan that supports it. Inspired creativity and practical grounding make your marketing plan unique while giving it traction. Measurable goals and benchmarks tell you if it’s working and where to make adjustments.

Robert Cathey has developed multi-faceted public relations and comprehensive marketing plans for nonprofits, regional corporations and divisions of multi-nationals. For your company, Robert will lead the plan development process.